UX design that means business

UX design that means business

Design and research services that deliver better results for startups, enterprises, and everything
in between. 

Design and research services that deliver better results for startups, enterprises, and everything
in between. 

From idea to an award winning kids education app

Bamboo Learning

UX Design

UI Design

Prototyping

Usability Testing

Illustration

Stepladder has served as Bamboo Learning's design team from the very beginning. We helped the founding team go from an initial idea to designing and shipping multiple voice-powered education apps that have racked up 8 awards for innovation in the kids education field.

Strategy and design leads to series A oversubscribed by 55%, eventual exit

BabelBark

Strategy

UX Design

UI Design

Prototyping

We completed a design audit of BabelBark’s existing app, created a new product strategy, and delivered final design of a mobile app with more than 100 screens.

Delivering a 242% conversion increase for Amazon’s irreverent eCommerce brand

Woot!

Strategy

UX Design

UI Design

Usability Testing

Customer Interviews

We led a complete redesign of Woot's iOS and Android apps, resulting in a 2.4x increase in purchase conversion and appstore ratings improvement from 2.5 to 4.5.

Delivering a 242% conversion increase for Amazon’s irreverent eCommerce brand

Woot!

Strategy

UX Design

UI Design

Usability Testing

Customer Interviews

We led a complete redesign of Woot's iOS and Android apps, resulting in a 2.4x increase in purchase conversion and appstore ratings improvement from 2.5 to 4.5.

From idea to an award winning kids education app

Bamboo Learning

UX Design

UI Design

Prototyping

Usability Testing

Illustration

Stepladder has served as Bamboo Learning's design team from the very beginning. We helped the founding team go from an initial idea to designing and shipping multiple voice-powered education apps that have racked up 8 awards for innovation in the kids education field.

Reimagining a reading app loved by millions

Amazon

UX Design

UI Design

Prototyping

Stepladder’s founder, Jeff White, designed the first 15 versions of the Kindle app as an Amazon employee between 2008-2011. We were thrilled to be invited back to help the Kindle team redesign it 10 years later.

Delivering a 242% conversion increase for Amazon’s irreverent eCommerce brand

Woot!

Strategy

UX Design

UI Design

Usability Testing

Customer Interviews

We led a complete redesign of Woot's iOS and Android apps, resulting in a 2.4x increase in purchase conversion and appstore ratings improvement from 2.5 to 4.5.

From idea to an award winning kids education app

Bamboo Learning

UX Design

UI Design

Prototyping

Usability Testing

Illustration

Stepladder has served as Bamboo Learning's design team from the very beginning. We helped the founding team go from an initial idea to designing and shipping multiple voice-powered education apps that have racked up 8 awards for innovation in the kids education field.

Reimagining a reading app loved by millions

Amazon

UX Design

UI Design

Prototyping

Stepladder’s founder, Jeff White, designed the first 15 versions of the Kindle app as an Amazon employee between 2008-2011. We were thrilled to be invited back to help the Kindle team redesign it 10 years later.

WHY STEPLADDER?

Lack of UX expertise puts your project at risk

In today’s competitive landscape, a poor user experience goes beyond missed business goals and frustrated users—it can mean missed opportunities, reduced customer loyalty, and costly mistakes.

We’re here to help. Our team knows how to design products that are intuitive, profitable, and, most importantly, deliver better outcomes for your business and users.

problem

Design processes that slow down product development and delay your launch

Confusing products that frustrate users, reduce engagement, or fail to meet their needs

Decision making based on internal opinions and debates

Solution

Strategic design and research that saves time and gets better products to market—faster

Seamless, beautiful experiences that keep users engaged and drive better results

Insights and data that cut through noise and help you focus

what our clients say

We build long term relationships with clients

We build long term relationships with clients

Stepladder over-delivers on every project. They are collaborators who want to work with others to build the best user experience, every time. Their level of work is very consistent, high quality, and reliable.

Aidan Shealy

VP of Design

Stepladder over-delivers on every project. They are collaborators who want to work with others to build the best user experience, every time. Their level of work is very consistent, high quality, and reliable.

Aidan Shealy

VP of Design

Stepladder over-delivers on every project. They are collaborators who want to work with others to build the best user experience, every time. Their level of work is very consistent, high quality, and reliable.

Aidan Shealy

VP of Design

I’ve worked with the Stepladder team for more than 3 years. I quietly refer to them as the “fire department” because we’re often sending them to this or that area of our platform for their expert-level input and ideas.

Doug Brashear

Product Design Manager

I’ve worked with the Stepladder team for more than 3 years. I quietly refer to them as the “fire department” because we’re often sending them to this or that area of our platform for their expert-level input and ideas.

Doug Brashear

Product Design Manager

I’ve worked with the Stepladder team for more than 3 years. I quietly refer to them as the “fire department” because we’re often sending them to this or that area of our platform for their expert-level input and ideas.

Doug Brashear

Product Design Manager

I’ve worked with the Stepladder team for more than 3 years. I quietly refer to them as the “fire department” because we’re often sending them to this or that area of our platform for their expert-level input and ideas.

Doug Brashear

Product Design Manager

Stepladder really understands our business, product problems, and opportunities.

Ian Freed

CEO

Stepladder really understands our business, product problems, and opportunities.

Ian Freed

CEO

Stepladder really understands our business, product problems, and opportunities.

Ian Freed

CEO

Services

We’re An End To End User Experience Firm

From research to strategy to design, here’s our toolbox for delivering transformative results for businesses and their customers.

Design

User Experience Design

User Interface Design

Product Design

Service Design

Prototyping

Visual Design

Consulting

Research

Usability Testing

Field Studies

Interviews

Workshops

Competitive Analysis

User Journey Mapping

Persona Development

How we work

Our Process Is Flexible, Collaborative, And Measurable

Our Process Is Flexible, Collaborative, And Measurable

Discover

What do your users need? What are your goals?  How will you measure success?

We start by answering these questions together.

Design

Modern UX and visual design. Fast.
 
Our design experts use the latest tools to get you the results you want quickly.

Iterate

Design is a team sport. We work together with you until it’s right.
 
Right = works for the business, works for your end users, and works with your technology.

Build

The best design in the world doesn’t matter if it can’t be built and put into the hands of your users.

We know how to work with product teams to get design shipped to your customers.

© 2025 STEPLADDER. ALL RIGHTS RESERVED

© 2025 STEPLADDER. ALL RIGHTS RESERVED

© 2025 STEPLADDER. ALL RIGHTS RESERVED